Apr 20, 2026 2:35pm PT

OpenAI CEO Sam Altman Says AI in Hollywood Will Get People to ‘Care More About Human Creators, Not Less’

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Marc Malkin

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Marc Malkin

Senior Editor, Culture and Events

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Chad Salvador/WWD

OpenAI CEO Sam Altman believes AI is a good thing for Hollywood and will not hurt the industry as much as critics of the technology may be worried about.

“I think people really care about other people,” Altman told me at the Breakthrough Prize Ceremony on Saturday when I asked about industry concern that AI will lead to job cuts and less creativity. “I think people really care about the human beings behind the stories and the art and the creative work that matters so much, so my instinct is it’s going to go the other way and people will care more about humans and more about human creators in the future, not less.