Sister Group Buys Majority Stake in U.K. Digital Production Company After Party Studios

Sister Group, co-founded by Jane Featherstone and Elisabeth Murdoch, has expanded its portfolio by acquiring a majority stake in After Party Studios, a British digital-first production company. This acquisition marks a strategic move for Sister Group as it continues to strengthen its presence in the digital media landscape.

After Party Studios, established in 2016 by YouTuber Callum McGinley, known as Cal, specializes in producing content tailored for online platforms. The acquisition aligns with Sister Group's mission to enhance its production capabilities and broaden its reach in the evolving digital entertainment market.